Santa Cruz Subaru carries new Impreza models in Capitola with savings off MSRP on available inventory. Located at 4100 Auto Plaza Dr, we serve buyers throughout Santa Cruz, Watsonville, Aptos, Scotts Valley, Marina, and the greater Monterey Bay area who are looking for a compact hatchback with standard all-wheel drive built in from the factory….
Santa Cruz Subaru carries one of the area’s strongest in-stock selections of new Forester models, with savings off MSRP across the lineup. Located at 4100 Auto Plaza Dr in Capitola, we serve buyers throughout Santa Cruz, Watsonville, Aptos, Scotts Valley, Marina, and the greater Monterey Bay area. A Compact SUV Built for the Long Haul…
Subaru now offers three distinct paths away from a pure gas engine: a conventional hybrid, a plug-in hybrid, and a fully electric SUV, and they are not interchangeable decisions. The right one depends less on how you feel about electrification in general and more on how many miles you actually drive between Watsonville, Santa Cruz,…
A lot of SUV shoppers check the towing capacity, confirm it covers their boat or trailer, and stop there. That’s only half the equation. Payload capacity, a separate number entirely, determines how much you can actually load into the vehicle itself, and it’s easy to exceed without realizing it, especially with a full family and…
Three strong EVs, one set of Santa Cruz roads. The range numbers look similar on paper, but the conditions Central Coast drivers face every day, from fog-slicked coastal highways to steep mountain grades above Scotts Valley, expose real differences between these vehicles that the spec sheet does not capture. This breakdown goes beyond the numbers…
Between salt air along the coast, stop-and-go traffic on Highway 1, and the carpool run through Capitola, your Ascent works hard every week. Staying on the 2026 Subaru Ascent maintenance schedule protects your factory warranty and keeps the turbocharged BOXER engine and Symmetrical AWD performing the way Subaru built them to. Here’s what your Ascent…
The 2026 Subaru Impreza seats five with 20.4 cubic feet of cargo space behind the rear seats, plenty of room for a Highway 1 grocery run or a weekend surf trip toward Pleasure Point. Every Impreza pairs that practicality with a standard 11.6-inch touchscreen, and the RS trim adds a noticeably more premium cabin on…
Subaru refined the RS engine for 2026 and trimmed the Impreza lineup down to just two configurations, Sport and RS, so every version on our lot is worth a closer look. Whether you’re merging onto Highway 1 through the fog or working the curves on Highway 17 toward Scotts Valley, standard Symmetrical All-Wheel Drive…
Subaru simplified the 2026 Impreza lineup down to two trims, Sport and RS, and both got a genuine upgrade for the new model year. Every Impreza now comes standard with an 11.6-inch touchscreen that used to be reserved for higher trims, plus a stiffer chassis for sharper handling on the curves of Highway 17….
For active families living along the Central Coast, choosing the right vehicle means finding an interior that seamlessly transitions from the morning school run in Capitola to weekend surf trips at Pleasure Point. The 2026 Subaru Ascent answers that demand with an exceptionally versatile cabin designed to keep your family comfortable, connected, and ready for…
